Detectivemarketing.com

Does Chat GPT increase demand for our unique capabilities?

Published by on januari 26, 2023

Now that AI (the chatbot Chat GPT) can do the ordinary work, our unique abilities are becoming increasingly important in workgroups.

All major technological advances present challenges. Yet we choose to look at opportunities instead. It’s about using AI optimally to create value. As all organizations gain access to AI like Chat GPT, our unique capabilities are needed more than ever to keep up. People who use their talents, diagnosis, and characteristics can, in cooperation with Chat GPT, increase competitiveness.

Four success factors between AI and humans:
1. The ability to ask great questions is invaluable.
2. Raising social competence and creating belonging.
3. Reviewing recruitment so more people with unique abilities have the opportunity for employment.
4. Allowing everyone to unleash their abilities in an accepting company culture.

Thank you for your knowledge and inspiration: Anne Håkansson, Siri Wikander, Tobias Degsell, Tommy Mäkelä and Chat GPT.

Top 10 most popular posts. Updated: 24 January 2023

Published by on januari 24, 2023

1. Solving the future of AI live at a keynote for AIM North Symposium

2. Don’t deny change, it will come

3. An open letter to Jeff Bezos, Please buy the Amazon rainforest!

4. Carolina Klüft: 90% of the result comes from play

5. It’s an amazing feeling to give my first keynote speech on Homo Stupido

6. How Gymshark could attack the US$80 billion swimsuit market and save sharks!

7. An interview about innovation and intrapreneurship with Daniel Alexus, Founder & Head of Ericsson ONE

8. READ my ONE book for FREE – for PEACE!

9. Watch our IKEA fashion prediction walk out of the closet

10. KOTLER, Engeseth + 88 = PUBLIC +41,2 million

Can CHANGE be a Christmas present?

Published by on december 19, 2022

Almost all New Years resolutions are about change. Why not give CHANGE as a Christmas present to make good on those promises and goals in 2023? 

Therefore, we are giving away the above model as inspiration, group discussions and holiday crafts. 

Three questions for 2023:
A  = How are we?
 B  = Where we going to be?
-A = Where will we not be?

Click here to zoom in on the image to start creating your future!

Top 10 most popular posts. Updated: 13 December 2022

Published by on december 13, 2022

1. READ my ONE book for FREE – for PEACE!

2. How Gymshark could attack the US$80 billion swimsuit market and save sharks!

3. An open letter to Jeff Bezos, Please buy the Amazon rainforest!

4. Carolina Klüft: 90% of the result comes from play

5. It’s an amazing feeling to give my first keynote speech on Homo Stupido

6. Solving the future of AI live at a keynote for AIM North Symposium

7. Thanks for sharing all your fruitful ideas/experiences supporting our trainees to grow

8. Praise from CEO Jonathan Royce, Bio-Works

9. Watch our IKEA fashion prediction walk out of the closet

10. KOTLER, Engeseth + 88 = PUBLIC +41,2 million

It will be an honor to hold a a speech for Swedsoft

Published by on november 14, 2022

It will be an honor to hold a a speech for Swedsoft (gathering Swedish software) powered by Teknikföretagen.
Swedsoft is working with: Influence – Collaborate – Do (powered by Sharkonomics). 
Speakers from EA, Spotify, Oracle, KTH and Volvo etc.

Top 10 most popular posts. Updated: 25 October 2022

Published by on oktober 25, 2022

1. How Gymshark could attack the US$80 billion swimsuit market and save sharks!

2. READ my ONE book for FREE – for PEACE!

3. An open letter to Jeff Bezos, Please buy the Amazon rainforest!

4. Carolina Klüft: 90% of the result comes from play

5. It’s an amazing feeling to give my first keynote speech on Homo Stupido

6. Solving the future of AI live at a keynote for AIM North Symposium

7. Thanks for sharing all your fruitful ideas/experiences supporting our trainees to grow

8. Praise from CEO Jonathan Royce, Bio-Works

9. Watch our IKEA fashion prediction walk out of the closet

10. KOTLER, Engeseth + 88 = PUBLIC +41,2 million

Lucire.com: Stefan Engeseth proposes a swimsuit idea for Gymshark

Published by on september 24, 2022

Stefan Engeseth proposes a swimsuit idea for Gymshark
Lucire.com. Articly by Jack Yan (14.09.2022)

How Gymshark could attack the US$80 billion swimsuit market and save sharks!

Published by on september 13, 2022

If Gymshark designs gym clothes with a sharkskin texture, they could inspire their 18 million followers not only to dress up like a shark in the gym, but also save sharks.
By making the gym clothes work as swimsuits, they could take a big bite of the swimsuit market worth US$80 billion and, at the same time, revolutionize how swimsuits could look.

Doing good and looking good?
Swimsuits have been around for centuries—though the bikini since 1946—but sharks are much older, at 420 million years old. However, sharks will not be around much longer if we keep killing 100 million sharks each year.
Gymsharks is a fast, innovative company that could add a lot of creativity and impact with the purpose of saving the sharks (remember, without real sharks, there’s a risk the brand would sink). They have grown from a garage in Birmingham in 2012 to become a global brand in 230 countries with over 900 employees, selling fitness apparel and accessories. Their success formula is connected to key values as ambitious, agile, disruptive—this is exactly what’s been working for sharks for millions of years.

Making 100 million people dress up like a shark and take a swim
On Shark Awareness Day on July 14, could Gymshark inspire their millions of followers to get friends to follow them into a global swim to bring awareness to the sharks? This would be done in a positive and active way, fitting in with how athletes are always moving—like their brand.

Dressing up famous people as a shark for a swim
There are thousands of stars who support nature. So, dress them all up for a swim, making the sea the biggest catwalk ever, and for a good cause.
Since the company is in 230 countries, there’s already a great start to invite 10 stars and athletes from each country. In the UK, Sir Richard Branson would be a good person to invite since he is concerned about the survival of the shark—he could contribute or invest in foundations protecting sharks and marine life. Dame Ellen MacArthur is another well known Brit who supports marine life and eliminating waste plastics.
Most stars today have social media accounts where they can spread the word and create a global swimming event—100 million people isn’t that lofty a goal. What stars could they invite and dress up? Would you join the swim?

Let the consumer feel like a superhero for nature
Dressing up like a shark gives everyone a sense that they’re a superhero for nature. By designing gym gear and swimsuits in a sharkskin print sends a strong message. It also has an additional purpose if these gym clothes can also be used as swimsuits: buy one, get two functions.
Swimsuits have typically shown the wearer’s skin to allow for tanning; here one could use a tan-through material that also looks like a shark’s skin.

Consciousness, numbers and safety!
By raising the consciousness regarding sharks and their important part in our ecosystem, Gymshark can do more than dress up 100 million people—they can educate and show that we’re on the same sporting team saving earth). Numbers are important, too! How much money can be raised in saving the sharks—a percentage of sales from this collection could go to a foundation that run by Gymshark (with their innovative leadership and passionate users).
It’s also important to communicate that this shark print isn’t about spreading fears of sharks; nor are they meant to be shark-safe. Rather, users need to be educated to respect sharks. There are a number of ways to promote safety: one idea could be creating an in-gym “shark cage” containing training equipment that could be used in gyms around the world. It would be great for photographs and selfies to spread around the world, connecting the Gymshark brand with real sharks, as well as safety, the sea, and swimsuits, thereby giving the brand an original grass roots’ feeling.
This article’s purpose is to inspire and showcase how companies can by themselves take an active role in sustainably. Gymshark is more than welcome to make this idea swim: we leave the future to Ben Francis, Danielle Petesic, Niran Chana and the rest of their 900 shark-team.

By Stefan Engeseth, author of Sharkonomics, and Jack Yan, publisher of Lucire and ghost writer of Panos: My Life, My Odyssey.

Thanks for sharing all your fruitful ideas/experiences supporting our trainees to grow

Published by on september 7, 2022

Stefan, You were absolutely brilliant as a inspiring speaker in the talents Vattenfall Digital Talent Program! The energy level in your proactive workshop was high all day. Both with challenging exercises as well as a well balanced agenda. Thanks for sharing all your fruitful ideas/experiences supporting our trainees to grow!
Anna Appelgren, IT Governance/HR/Internal Communication, Vattenfall

Top 10 most popular posts. Updated: 17 June 2022

Published by on juni 17, 2022

1. READ my ONE book for FREE – for PEACE!

2. It’s an amazing feeling to give my first keynote speech on Homo Stupido

3. It’s an amazing feeling to give my first keynote speech on Homo Stupido

4. Carolina Klüft: 90% of the result comes from play

5. An interview about innovation and intrapreneurship with Daniel Alexus, Founder & Head of Ericsson ONE

6. Solving the future of AI live at a keynote for AIM North Symposium

7. An open letter to Jeff Bezos, Please buy the Amazon rainforest!

8. Praise from CEO Jonathan Royce, Bio-Works

9. Watch our IKEA fashion prediction walk out of the closet

10. KOTLER, Engeseth + 88 = PUBLIC +41,2 million

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