KOTLER, Engeseth + 88 = PUBLIC +20 million

Published by on november 8, 2021 at 10:48 f m

Professor Philip Kotler is a legend who started The World Marketing Summit, which is broadcast in 101 countries with +20 million in the audience. Stefan Engeseth is one of the speakers and he lectures on Sharkonomics.

Philip Kotler, often referred to as the father of modern marketing, started the WMS (The World Marketing Summit) event, which is broadcast live for 48 hours globally. This year, they have expanded their digital platform to a Netflix-version to reach the maximum people. For Stefan, it was a great honor to be able to lecture with his role model Philip Kotler. The stage was filled with 90 eminent lecturers and heads of state from around the world, such as Berkeley, Wharton, London Business School, Google, Facebook, Nissan, PepsiCo, BNP Paribas, Microsoft, DDB and Unilever.

WMS 2021 is the world biggest online summit
The audience, which figures around +20 million, is impressive and it is a world class event. The most important thing, however, is not the number in the audience, but to be able to contribute with knowledge, and inspiration, that leads to a better world.

More information about WMS.

Update: 16 November. 41,2 million views (will be more…).