Watch this video here BMW does Artisation in 3D.
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Few people have the creativity as artist does, even less has the ability to combine the art way of thinking with entrepreneurship – Anthony Mills are one of does few how got that talent. He is always exploring opportunities for his art to grow into new territories – so it feels naturally that he do work with an outdoor company to explore where no boundaries can take him and his art.
Addnature.com did art of shopping yesterday by letting Anthony creating art of their products.
I call it Artisation when advertising it self is becoming art, ore as in this case art becomes advertising.
For shops and property owners share is the art a way to show that you want more than just sell what you actually sell – which sells itself.
Article by Jenny Damberg, Svd.se
Yesterday ended Stockholm MediaWeek. It was two not a traditional two day seminar, instead it was innovative done as a television show. The days were full of inspiration for journalist, media and advertisers (they sort of live together and now they al wants to be ONE with the consumers). I think one of the best speakers where Carlos Viladevall, Managing Director at Magic Touch from Spain. Carlos did show a lot of creative campaigns. Some of them were a mix of art and advertising, I call it Artisation (the advertising world really need a new word). Some call it Artvertising but Artisation is for me when advertising it self is becoming art.