There is an Swedish beer named HELL produced by brewery: Jämtlands Bryggeri.
It is an enormous fun and creasy name. Cant stop thinking about an idea I got to name a new beer HEAVEN. It would be controversy and of course in religious part of the world. But it would be interring. How would the logo look like? How would it taste? Could it be done with respect for religion and be an ticket in for religion to take part in the Hell part of the market (read bars).

About the HELL beer: “Introduced in 1997 as a collaboration with Stockholm Beer Bars Akkurat and Oliver Twist. A München Helles lager brewed with American hops.” Beeradvocate.com