Video clip (in Swedish by Stefan Engeseth) from panel debate at Almedalen 2019.
Topic: How can we make Sweden the best in the World’s Global Development Department? Panelists: •Håkan Dahlström, Managing Partner, Tieto •Ann-Marie Rosendahl, CEO, Digital Business Development •Joakim Appelquist, Deputy Director General, Vinnova •Helena Jerregård, Vice-Provost for Collaboration, Mälardalen University •Henrik Bergqvist, CEO and founder, Pickit • Stefan Engeseth, CEO, DetectiveMarketing and author of Sharkonomics. Moderator: Åsa Lindell Organizer: Tieto. Read more (Google Translation).
I had the honor to be host, with Sofia, at a magical fashion show in Stockholm City Hall.
It was a like a seeing a fashion journey from around the world.
Scandinavian International Fashion Week aims at showcasing the art of fashion designers from all around the globe. During 2 days, the catwalk is open to innovative designers and brands, who stage their upcoming collections to press, buyers and influencers from across the globe. The catwalk also welcomes new talents, as we believe in opportunities and understand that everything starts with a dream.
Held at the Stockholm City Hall, the event starts with 2 catwalk days, followed by a price ceremony on the third day. The idea is to recognize the work of the most outstanding fashion actors, such as designers, make-up artists and models, at the most prominent prize venue in Stockholm: the Stockholm City Hall. Sifsweden.com
Often I am asked: “is it hard to write a book?”
My answer is always the same: “It’s like running a marathon, you only have to take the first step and start running.”
Now that I’m updating 70.000 words in my “ONE” book, I realize that I ran an extremely long marathon. Normally a business book is about 20.000 words.
Being a dyslectic author, I did not see the “goal” sign, instead, I believe I read “start”, and ran the marathon 3 times more than needed.
In many ways, I found it funny that I did not see where to stop running. Yet has my ONE book, in its shape, become a historical documentation of consumer power in the start of social media? (The first edition came out 2006).
It will take all summer for me to update the 70.000 words, but this time, I WILL see the “goal” sign, and STOP long before 100.000 words….I hope.
Ps Click here if you like to read a short version of ONE.
at showcasing the art of fashion designers from all around the globe. During 2 days, the catwalk is open to innovative designers and brands, who stage their upcoming collections to press, buyers and influencers from across the globe. The catwalk also welcomes new talents, as we believe in opportunities and understand that everything starts with a dream.
Marketers must adapt or die in the pursuit of finding new ways to reach and engage audiences at scale.
Old ways, won’t open new doors in new ways.
