Media campaign to boost print media

Published by on september 18, 2007 at 8:20 f m

Czech Business Weekly “Media campaign will highlight benefits of print:”

Today’s consumers are protesting against perfection because they cannot relate to it. That is one big reason why blogs are a hit,” Engeseth said. Since people often equate some kinds of publicity with deception, the more “real” or common a promotion or an ad seems, the greater the likelihood that people will connect with it. Irena Fuková

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