Challenge and illuminate how you think about competing in the marketplace

Published by on maj 16, 2012 at 8:00 f m

Stefan Engeseth offers a completely original point of view — rooted in centuries of natural history — to address an age-old problem. It is sure to challenge and illuminate how you think about competing in the marketplace.
Kevin Lane Keller, Professor of Marketing, Tuck School of Business at Dartmouth

Praise for the Sharkonomics book.

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