DetectiveMarketing.com: A Jesus statue build with Lego

A Jesus statue build with Lego

Published by Stefan Engeseth on oktober 31, 2007 at 12:02 e m

In Sweden is a church in Västerås taping into the consumer engagement wave. They are going to build a Jesus in Lego parts. It will need at least 20.000 white Lego parts to build it. Their priest Per Wilder (per.wilder@svenskakyrkan.se) are looking for people how have white Lego parts and wants to help build the Jesus statue, it you like to join, build ore send Lego to them – here is contact information to the Church.

Did search for “church + Lego” on Google.com and got 2.070.000 hits. It seems that Lego and religion are a strong combination.

This church is build by Amy Hughes, here first project was a large house, about 4 feet by 2 feet in size. Just like me there is a lot of question ask what’s motivate and how it’s done so she has a good FAQ on the site. What would you build?

2 responses so far

2 Responses to “A Jesus statue build with Lego”

# DetectiveMarketing.com: Lego-Jesus completed this Easteron 13 Apr 2009 at 11:06 f m

[...] blog about this in 2007. Yesterday after 30.000 Lego parts is Lego-Jesus completed! I admire how this Church has open up [...]
# Swedes build Lego Jesus. ‘And it was good.’ | Culture Surfingon 14 Apr 2009 at 10:09 e m

[...] Swedish Lego Jesus was modeled after this sculpture by Bertel Thorvaldsen. And apparently, this Swedish marketing guru has been watching these people since as early as 2007, remarking their ability to tap into [...]