Detectivemarketing.com

Archive for mars, 2010

Changing the world with Internet

Published by on mars 31, 2010

Politics has up into now full of false promises, but now with Internet it is possible to track what is false ore true. In other words if politics become true it can change the world.

PolitiFact is a project of the St. Petersburg Times to help you find the truth in American politics. Reporters and editors from the Times fact-check statements by members of Congress, the White House, lobbyists and interest groups and rate them on our Truth-O-Meter.
Politifact.com

Why not do the same for your local community, brands and sports?

Bookmark and Share

The Google city is born

Published by on mars 26, 2010

I have been writing for years about an idea I got to built a city named after Google. I called it Google Downtown. I even talked with Google’s Global CEO, Eric Schmidt about it this summer. Google is a cool company with good attitude. I hope this will be an reality in my life time (a city is more than a name).

Topeka ‘renames’ itself ‘Google, Kansas’:
CNN.com

Why?

Last month, Google announced plans to sell 1 gigabit-per-second fiber optic broadband to consumers. The plan called for it to be rolled out to no fewer than 50,000 homes in the initial test, and maybe as many as 500,000, but didn’t specify where it would be rolled-out. Topeka, Kansas wants in. Bad.
Techcrunch.com

So bad that….

Mayor Bill Bunten on Monday issued a proclamation changing the name — unofficially — of Topeka to Google for the month of March to bolster efforts to encourage the corporation to place a pilot high-speed Internet system in the city.
Cjonline.com

Even at this level video and at Thinkbigtopeka.com

Bookmark and Share

If you have no choice, you find them

Published by on mars 24, 2010

If you have no choice, you find them.

Bookmark and Share

Metro.se: Unplugged Speeches on Spaghetti Opera Regina – brilliant concept of Detective Marketing

Published by on mars 22, 2010

Unplugged Speeches on Spaghetti Opera Regina – brilliant concept of Detective Marketing.
Anna Caracolias, Metro.se

Metro gives thumbs-up to Stefan Engeseth’s Unplugged Speeches.
Jackyan.com

Bookmark and Share

It IS rocket science

Published by on mars 20, 2010

The old saying: It’s NOT rocket science. Means that not everything is complicated (ore need to be so). I realize that some things in life needs to be so, other words: It IS rocket science!
I think this is an wonderful way of changing the way in how to look at innovation: Why not take away the engine and use the rocket to power an helicopter?

The Dragonfly DF1 is a helicopter that uses rockets attached to the tips of its blades to power it instead of a conventional fixed motor attached to the body.
Gizmag.com

Bookmark and Share

Powering Internet with creativity

Published by on mars 16, 2010

IMC has for 10 years being powering Internet with passion. At thear anniversary is the theme for their Internet conference creativity. The tribe leader of IMC is Lennart Svanberg. I am honored to be one of the speakers at IMC.

Bookmark and Share

Jack Yan: Re-launches: Made in Sweden

Published by on mars 8, 2010

After Jack Yan’s speech at Unplugged Speeches™, Swedish brands are re-launching their national inheritance. You might say Jack has renewed the concept of: Made in Sweden.

Every day millions of people across the globe use Swedish products, work with Swedish companies or shop at Swedish global chains. Still, people are often not aware that these brands are Swedish.
Swedishwire.com

This is a way for companies to tell the world that they are Swedish. But it’s also in our interest to make clear that these strong brands are Swedish.
Olle Wästberg, Director-General of the Swedish Institute

Bookmark and Share

Sir Ken Robinson: Do schools kill creativity?

Published by on mars 6, 2010

Sir Ken Robinson: Do schools kill creativity?

Bookmark and Share

Playalongmusic.com: Funeducation

Published by on mars 4, 2010

Can education be so fun that it becomes FunEducation? What I mean is that you will have so much fun learning that you wont think it is education. I really like the fun dimensions in Playalongmusic.com.
A question I have discussed with professional musicians for years is: do amateur musicians have more fun?
The best answer that I got was: Yes, but the audience listening to professional musicians has more fun. At sites as Playalongmusic.com amateurs don’t need an audience before they sound as good as professionals – if they combine their service with a software program that can listen and compare how one plays with the plays of the originals. Wouldn’t it be great if the website where saying, now you are playing 50% as good as the original and maybe one day 120% as good as the original (they have become a talent platform like TV-shows as Idol, and can connect talent with the music industry).

Bookmark and Share

Marketingqc.ca: An excellent article

Published by on mars 2, 2010

Read a 4 page excellent article (PDF) about me and other big thinkers (it is in French, use Google Translation).
Magazine: Marketingqc.ca (Canada), article by journalist Marie-Claude Elie-Morin.

Bookmark and Share